A personalized experience with IQOS

Data privacy has always been extremely important to us. We want our clients to receive information that is relevant specifically for them, but at the same time – to feel safe while providing their personal data. We want you to enjoy your interactions with us. We tailor our offerings to suit your experiences with us, and your interests. Therefore, we aim to provide you:

A personalized experience for your interactions with us, for example your calls to our call centers, your visits to our stores, your meetings with product coaches, and your visits to our online sites and mobile apps;
Up-to-date information with our latest products, offers, promotions and events, including through e-mail and SMS;
Personalized content and communication.

We do this by monitoring the way you interact with us (where you allow it). For example, we may use tracking mechanisms (e.g., cookies, pixels) to note what you purchase from us, how your calls to customer call centers are handled, how you interact with our communication. Also, where you opt-in to this on one of our websites, we electronically monitor how you use our and related websites and mobile apps. Finally, we combine our learnings from all these channels. All this to provide you the best experience with IQOS.

You can change your mind at any time, or adjust your other privacy, marketing, and delivery preferences, by visiting your profile on IQOS website.