How IQOS Works
State of the art technology and pioneering science are the backbone of IQOS. We knew it would take a huge advancement to begin changing the future of tobacco use. And with IQOS, we’ve achieved just that. Through IQOS HeatControl™ Technology we are able to heat tobacco up to 350°C, without burning it. The result? The experience of real tobacco with less of what you don’t want. No fire, no ash, no cigarette smoke and less harmful chemicals.
The elegant and compact style of IQOS now provides two consecutive uses without any holder recharge.
IQOS 3 Multi is an integrated pocket-size solution. A compact, all-in-one solution that enables you to have 10 back to back experiences before needing to recharge. It’s perfect for when you’re on the move
No matter who you are or where you're coming from, IQOS 2.4 Plus gets you started on the smoke-free journey.
IQOS belongs to Philip Morris International (PMI), one of the world’s leading tobacco companies. But tomorrow looks different. Innovation is in our blood – it all started with a dream to replace smoking with better alternatives.
We found the best scientists, invested over 3 billion dollars and spent almost 10 years to perfect the IQOS design, science and technology that you know today. There are already over 5 million IQOS users worldwide, each having successfully switched to IQOS.